Exhibition Introduction

2023 Shanghai World of Packaging Exhibition (SWOP), exhibition time: November 22-November 24, 2023, exhibition location: Shanghai New International Expo Center, No. 2345, Longyang Road, Pudong New Area, Shanghai, China, organizer: Messe Düsseldorf and Adsale Exhibition of Messe Düsseldorf, Germany, holding cycle: every two years, exhibition area: 35,000 square meters, exhibiting audience: 18,000 people, the number of exhibitors and participating brands reached 487.

The World of Packaging (Shanghai) Expo swop is a large-scale exhibition jointly organized by Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Co., Ltd. Before swop, there had never been a processing and packaging exhibition in China that integrated the entire industry chain of food, beverages, desserts, baked goods, pharmaceuticals, daily chemicals, non-food consumer goods and industrial products. swop will be based in the Asia Pacific and radiate to the world to provide a "supply and demand" platform for the current packaging market, display customized packaging solutions and innovative designs in various fields, and will lead the future packaging trend.

Range of exhibition

Packaging products: food and beverage processing and packaging machinery, pharmaceutical and cosmetic processing and packaging machinery, non-food consumer goods and industrial product processing and packaging machinery, pastry, candy and baked food processing and packaging machinery

Packaging materials: packaging materials, packaging containers and finished packaging products, packaging material production and processing machinery, packaging printing, processing and packaging accessories

Other packaging materials and accessories exhibition area: intelligent automatic packaging, logistics packaging, packaging design, services

Exhibition data

Pavilion information

Shanghai New International Expo Center

Venue area: 300,000 square meters

Exhibition hall address: China - Shanghai - No. 2345, Longyang Road, Pudong New Area